Directing viral traffic to a specific website is one of the best paths to take when wanting to know how to get Internet traffic online. It is, also, different from other kinds of marketing mainly because most people who visit the website do so looking for specific content that has been shared to them by their friends or family. They do not do so because they understand what you are selling or what your website is all about. However, during the process of getting the content they had come for, they get to see your product or service and hence a great marketing strategy.
The main challenge with this kind of marketing is the conversion of the high traffic into sales. Most visitors will get what they want and then leave. However, there is more than one way of converting the high traffic for free into sales and as a result earning more money.
Converting Viral Traffic to ROI Profits
- Provide value
- Part time money
- Make visitors join your social network
- Advertise more
1. Provide Value
One way to convert the high traffic in what is viral marketing to sales is through providing highly valued content. This will make visitors sign up for updates on the content through their mail. You can continually send them the content with some marketing message to promote your product or service. Informing people of what you are selling is what will persuade them to go back and make purchases. Providing value is, therefore, a great way to make sure you have a second chance to inform the visitor of your product and hence higher sales.
2. Part Time Money
Other than converting the marketing traffic into sales, you can also earn money from the traffic by getting the visitors to fill out leads. There are so many companies that will pay handsomely for every email they get from the leads. If you have produced a video which has gone viral, then a relevant company can pay when the online traffic is directed to their sites. This provides the luxury to earn more money from the viral marketing instead of what you make from the sales only.
3. Make Visitors Join your Social Network
This is mainly if you have a blog that has led the marketing traffic to your site. Most of the time visitors will want to get more content from you and hence the need for RSS feeds. Once you have a visitor subscribed to your RSS feeds, then it is possible to have them coming back as often as possible. This increases the awareness of your product and also the chances of a single visitor making a purchase. To increase your chances further, it would be of great advantage to advertise through the major social sites like Facebook, Youtube, Myspace, Twitter and others.
4. Advertise More
Your sales can be increased further with a strategic viral ad campaign and other forms of advertising. Viral traffic can increase the product awareness to a certain level. However, to go past that then you can utilize more advertising through Google AdWords, Facebook PPC and other similar platforms.
No matter which method you use, it is both possible and profitable to increase your ROI with viral traffic solutions that keep your visitors coming back for more.
Presented By Guy Siverson